ALL NEW AUTO CARS

The numbers are in for last week's Super Bowl event and they show that the winner is General Motors with its Chevrolet’s spot, “Miss Evelyn’s Wild Ride”. According to Nielsen, an estimated 119,628,000 viewers watched two guys describing a woman’s wild ride in a silver Chevrolet Camaro making it the most-watched commercial ever. The previous record holder was a Doritos ad from 2010 with 116,231,920 viewers. GM's winning streak continued with the Chevy Cruze ad that came in second with 119.3 million views.

However, despite the record viewing number, Chevy's lovely ladies couldn't beat Volkswagen's little Darth Vader in the Passat ad for the most favorite commercial of the game with a Nieslen likability index of 186 (the average score for the Super Bowl ads is 100, meaning VW's Passat ad was almost twice as liked as the average commercial).

The German firm's second TV spot starring the Beetle was the 6th most favorite ad [146 score], while Chrysler's 200 with Eminem, 8th [138 score] and Audi's A8 10th [127 score]. You can watch the ads after the jump.

Source: Nielsen

_______________________________VIDEOS_______________________________

Volkswagen will reveal its future plans in a meeting with its 582 U.S. and 130 Canadian dealers that takes place in Atlanta and will also include a drive of more than 700 all-new 2011 Volkswagen Jetta sedans to the company's brand-new $1 billion assembly plant in Chattanooga, Tennessee.

In a statement to the press, the German automaker said it plans to introduce four all-new or refreshed models in 2011 including the NMS mid-size sedan, Beetle, Tiguan and Eos.

Here's what VW said: "In addition to opening the Chattanooga plant in 2011, Volkswagen of America will introduce four all-new or refreshed models – NMS, Beetle, Tiguan and Eos. These vehicles join the 2010 launch of the all-new Jetta and new Touareg. Each of these vehicles is critical to achieving Volkswagen Group's target of selling one million vehicles annually in the US by 2018 (Volkswagen: 800,000; Audi: 200,000)."

No other details were released on the aforementioned models, however, we do know that the NMS mid-size sedan is new and that the Tiguan and Eos will receive a mid-life makeover.

That leaves us with the New Beetle, which has been in the market since 1998 with production of the current model set to cease in 2011. Logic says, VW will present a brand-new version of the retro-styled Beetle, with a teaser concept study possibly making its appearance at an upcoming international motor show such as the LA (November 2010) or Detroit (January 2011) salons.

As always, we'll keep an eye on things and inform you on any new developments.

*2012 New Beetle renderings by David Cardoso - read more here